Registration & Ticketing2 illustrations

Ticket Tiers and Promo Codes

Define ticket tiers with prices, capacity and sales windows, then add percentage or fixed promo codes with usage caps.

These images are illustrations of the concept, not screenshots of the actual product.

Concept illustration of an EventfullyManaged ticket types page with tier cards showing price, sales against capacity, sales windows and toggles

Overview

Pricing is where an event's plan meets its audience. Organizers juggle early-bird deadlines, student and VIP tiers, partner discounts and limited-access codes, often across spreadsheets and a separate ticketing tool, and then discover too late that a tier sold out or a code was overused. This concept brings ticket tiers and promo codes into the same event console, so pricing decisions sit right next to the event they belong to.

The first illustration shows a Ticket Types page for a sample conference. Each tier is a card with its name, price, a sold-vs-capacity bar with a running count, a sales window with start and end dates, and an active or inactive toggle. An overflow menu on each card opens Edit and Delete actions, and a New ticket type button sits under the page title. At a glance, an organizer can see which tiers are nearly full, which are still on sale and which have been switched off.

The second illustration turns to promo codes for the same event. A table lists each code with a badge that marks the discount as a percentage or a fixed amount, a usage bar that compares redemptions with the cap, a validity range or an ongoing label, and a status toggle. A Create promo code panel docks on the right with fields for the code, discount type, value, maximum uses, start and end dates and an Active switch, so new codes can be added without leaving the list.

Tiers and codes are designed to feed straight into registration: the ticket options and discounts an organizer defines here are the ones offered when an attendee is signed up, and the resulting sales are meant to roll into the dashboard and analytics. Because every tier and code belongs to a specific event, a team running several events keeps each price list separate while working from one console.

What this concept shows

Ticket tier cards with name, price and a sold-vs-capacity progress bar
Sales windows with start and end dates for every tier
Active and inactive toggles to open or pause sales per tier
Per-tier overflow menu with Edit and Delete actions
Promo code table with badges for percentage and fixed-amount discounts
Usage bars comparing redemptions against each code's cap
Validity ranges, including codes marked as ongoing
Side panel for creating a code with type, value, max uses, dates and status

How it works

Open the event's ticket types and review each tier's price, sales and sales window.
Select New ticket type to add a tier, or use a card's menu to edit or delete one.
Toggle a tier active or inactive to open or pause its sales.
Switch to promo codes to review discount types, usage against caps and validity.
Select New promo code and fill in the code, discount type, value, max uses and dates in the side panel.
Leave the code switched to active and create it so it can be applied at registration.

Who it's for

Event organizers and producers
Ticketing and revenue managers
Marketing teams running early-bird and partner offers
Conference and workshop coordinators

Illustrations

2 illustrations of this concept. Select one to view it full size.

This illustration shows the Ticket Types page for a sample conference, with Tickets selected in a left navigation that also lists Dashboard, Events, Attendees, Reports and Settings, and an admin profile at the bottom. A New ticket type button sits beneath the page title. Four tier cards follow: Early Bird, General Admission, VIP and Student, each with a sample price in rupees. Every card carries a sold-vs-capacity progress bar with a count, such as a sample 180 of 200 for the early tier, and a sales window with start and end dates. A toggle on the right marks three tiers as active and the student tier as inactive. The first card's overflow menu is open, revealing Edit and Delete. The design lets an organizer judge sell-through and availability for every tier from a single list.

This illustration shows the Promo Codes page for the same sample conference, with Events highlighted in the left navigation. A New promo code button sits above a table with Code, Discount, Usage, Validity and Status columns. Four sample codes appear in a monospaced style. Badges label each discount as a percentage or a fixed amount next to its value, and a slim usage bar with a count shows redemptions against the cap. Validity is a date range, or ongoing for a partner code with no end date. Status toggles mark three codes active and one inactive, and every row has an overflow menu. On the right, a Create promo code panel offers fields for the code, a discount type dropdown, value and maximum uses, start and end date pickers and an Active switch, with Cancel and Create buttons. The layout keeps existing codes in view while a new one is drafted.